About South Florida Business Journal
Advertising and PR is the fourth in
a series of sections looking at heavy
hitters in South Florida's Key Industries.
Nominations were invited from the public.
Those included in this section were
selected by the editor, based on the
applicant's prominence, achievements
and community involvement.
Other Heavy Hitters in Advertising
and PR include: Scott Becher, President
Sports and Sponsorships, Christine Madsen,
President/CEO InterMedia and Jordan
Zimmerman, President Zimmerman Advertising.
To be notified when nomination forms
are available email Danielle Oliver
Jay Berkowitz, CEO, Ten Golden Rules,
Web Site www.tengoldenrules.com
Berkowitz is the CEO of Ten Golden
Rules a consulting firm with a specialty
in online marketing and online public
relations. With more than 20 years of
marketing experience, he has been behind
the advertising and marketing of McDonald's,
Coca-Cola, AT&T, Sprint and eDiets.com.
He is the president-elect of the American
Marketing Association www.amasouthflorida.org,
a member of the board of directors of
the South Florida Interactive Marketing
and a former member of the Board of
Directors of the Toronto International
He has presented at conferences of
the Association of Internet Marketing
and Sales, the Direct Marketing Association,
the American Marketing Association and
the Gold Coast PR Society.
Berkowitz, the Author of "The
Ten Golden Rules of Internet Marketing
Workbook", enjoys the dynamic fast
pace of the industry and says he would
like to double the size of his business
in the next year.