Golden Rules Quick Tip #7
How to Generate Revenue From Website Traffic


Selling directly to customers is not the only way to generate revenue online. There are many ways you can profit from the traffic to your website. Here are ten golden tips to generate revenue from the existing visits to your web site.

Join relevant affiliate programs

Have you ever been on a website and seen a small add that says ‘Buy this book on Amazon.com”, there is a good chance that ad was placed by an Amazon affiliate. An affiliate is paid a “finders fee” for customers they send to a website. You can generate revenue by referring people to sites with products or services that interest your website visitors. For more information visit http://www.cj.com or http://www.linkshare.com.

Sell Advertising on your site

You can offer advertising space to advertisers with complimentary products. Charge them by the click or perhaps strike a deal where they pay you for every customer they acquire. If you have lots of traffic to your site, visit http://www.advertising.com they will help sell the advertising and track traffic and clicks.

Create a “For Sale” or “Coming Soon” Parking Page

If you own domains that don’t yet have websites designed, you can create a page to offer the domain name for sale, or to let customers know it is in development and “coming soon”. When customers visit these pages, they can be directed to links to similar sites. www.moniker.com offers free parking pages.

Increase sales 5-15% with an exit pop-up

Most of us dislike pop-up ads, but if someone is leaving your site without purchasing anything, isn’t it worth one more chance to catch their attention? Exit pop-up ads can generate 5-15% of daily sales for most websites.

Sell sponsored content areas

In many industries, companies would be willing to provide content (articles, online tools and functionality) in exchange for recognition and a link to their website. For example on MSN, ESPN provides sports information and MSNBC provides financial news.

Sell ‘Opt-in’ traffic in the sales funnel

Many companies will pay for names and email addresses of people who have opted to receive information and special offers. For example, magazine subscription companies will pay a finders fee for every person that agrees to receive a free trial of a publication.

Sell relevant or complimentary products.

If you sell toys, offer to ship the required batteries with the toy for a special price. If you sell books, offer a book mark or book light with the purchase.

Sell your exit traffic

When a customer clicks on the little “x” at the top right hand corner of your site, don’t despair, send her to a complimentary website. Utilize an affiliate code or arrange for a CPA (Cost Per Acquisition) or CPL (Cost Per Lead) reward for customers that the destination site is able to convert.

Work with Leads Plus to generate targeted traffic

Partner with www.webloyalty.com

Give your customers premium savings and services, making your site a more attractive for the consumer. Programs and services webloyalty.com offers include travel discounts, shopping savings, entertainment discounts and home computer protection.

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Keep clicking!

Jay Berkowitz, President

jay@tengoldenrules.com

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