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How to produce your podcast including finding music, recording interviews, and call ins
- Finding your theme
- How to find great interview topics
- How to launch and promote your podcast
- Getting listed in Podcast directories and iTunes
- Ongoing promotion and audience building
Podcasting is about to become the most powerful new medium since the internet itself. Audio allows
Consumers are blogging, posting, digging and searching at unprecedented rates. You Tube was purchased by Google for $1.65 Billion. MySpace.com sold to for $580 million. Second Life has made one woman a millionaire. The next wave of an internet explosion is upon us. What does it mean for business? What can we learn from these explosive new trends and how can we apply their strategies for business?
- Discover the ten websites defining the new internet.
- Blogging. Podcasting. Wiki’s. Second Life. Twitter. What new technologies are important?
- What innovations are driving Web 2.0 success, how can you integrate these strategies for business?
- Where are prospects hanging out, which Web 2.0 websites are important to them?
- Who is dominating search engine marketing and how can you position your website to take advantage of this opportunity?
- What is ‘User Generated Content’ and what are the opportunities for marketers?
About the Speaker:
Jay Berkowitz is a seasoned online communications professional. He has managed marketing departments for Fortune 500 brands: McDonald's and Coca-Cola, and has managed online and offline programs for AT&T, Sprint, and leading health and fitness website eDiets.com.
Mr. Berkowitz is the Founder and CEO of www.tengoldenrules.com , a strategic online marketing consulting business based in Boca Raton, Florida. Ten Golden Rules helps companies get more traffic to their websites, and convert that traffic to sales.
Testimonials:
“Jay Berkowitz has spoken to every one of my CEO forum groups plus our All Member Meeting. Jay was by far and away my highest rated speaker as judged by my members.”
Mitch Evans, CEO Executive Forums
“Very simply ---- GREAT job. I was overwhelmed at how much I learned.”
Keith Fletcher, President, MarketScan USA
"I've never seen so many people approach a single speaker. Jay had everyone in a room of over 150 people completely engaged."
Barbara Zucker, CEO, Golden Direct
"In candidly sharing his knowledge of internet marketing to a meeting of the Gold Coast PR Society, Jay Berkowitz showed me he's among the nation's best in this growing field."
Leonard Saffir, Former Executive Vice President of Porter Novelli and author of Power Public Relations: How to Master the new PR
"Ten Golden Rules banners and landing pages dramatically improved our ROI."
Andy Corn, Senior Vice-President Marketing, www.TheStreet.com
“Ten Golden Rules helped us greatly improve our Search Engine Optimization and have delivered extensive free pr coverage on the national level.”
Shari Maxwell, Founder, www.ExtremeHalloween.com
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