Florida search engine optimization company wins first place for their presentation on how to use a press release to generate traffic to Hurricane Katrina charity website
BOCA RATON, FL (PRWEB) March 23, 2007 – Ten Golden Rules, one of the top search engine optimization companies in South Florida, won a gold medal at the PR Olympics for a presentation about website promotion and press release services they donated to www.RescueRehabHome.com . The internet public relations and promotion helped raise over $20,000 in donations to rescue abandoned pets after Hurricane Katrina.
Jay Berkowitz, CEO of Ten Golden Rules, demonstrated how to use a press release to generate traffic to a website at the Association for Women In Communications’ event, the Creative PR Olympics held on March 14, 2007 in Ft. Lauderdale, Florida. Mr. Berkowitz showcased a website promotion and press release service he provided for Rescue Rehab Home, an organization dedicated to finding “forever homes” for pets.
“We were very pleased to be honored by the Association for Women in Communications” said Ten Golden Rules CEO Jay Berkowitz, “Additionally; we are thrilled that this recognition came for our work in helping save the lives of pets stranded by Hurricane Katrina.”
Five winners were recognized for conducting the best and most unique PR campaigns in South Florida. Mr. Berkowitz’ presentation on how to use press releases to generate traffic to a website won first place among the many presenters at the sixth annual Creative PR Olympics. Mr. Berkowitz showcased his successful efforts to raise money to help rescue and house abandoned pets through website promotion and press release services. The competition was emceed by Jeff Zbar of the Sun Sentinel and Roberto Santiago of the Miami Herald gave the keynote speech.
Other winners included Arlene Wites of The Art Institute of Fort Lauderdale (http://www.artinstitutes.edu/fortlauderdale ), along with students who built the Guinness Book of World Records’ largest popcorn structure: Mickey Mouse; Gary Schweikhart from PR-BS, Inc http://www.pr-bs.net ) , for a thriving campaign to drive business to Palm Beach’s Colony Hotel by offering evenings of Couture and Culture; and Alesia Russell, Broward County Sheriff's Office, for the Gone in Four Seconds anti-identity theft campaign (http://www.youtube.com/watch?v=2l_Vot0-Zrc ) that was used by law enforcement agencies and citizens groups across the nation and by YouTube internet videos.
The annual competition is open to all South Florida communications professionals. They give 10-minute presentations on their most creative and successful publicity efforts. Presentations can cover special events, marketing and advertising campaigns, community relations programs or news media publicity campaigns. The audience votes on the winners and awards are presented after lunch.
About the Association for Women in Communications
The Association for Women in Communications is a professional organization endorsing the advancement of women across all areas of communications by recognizing excellence, sponsoring leadership and positioning its members as the vanguard of the growing communications fields. For more information on the Association for Women in Communication, visit www.awcsouthflorida.org.
About Ten Golden Rules
www.TenGoldenRules.com , one of the most renowned search engine optimization companies in Florida, is based in Boca Raton. Ten Golden Rules helps customers get more traffic to their websites and convert that traffic to sales through various channels such as search engine marketing, Google pay per click management, website promotion and press release services.
About Jay Berkowitz
As the CEO of TenGoldenRules.com, Mr. Berkowitz is a seasoned online communications professional who has managed marketing departments for Fortune 500 brands: McDonald's and Coca-Cola, and has managed offline and online direct marketing programs for AT&T, Sprint, and leading health and fitness website eDiets.com. Mr. Berkowitz’s internet marketing presentations have included topics such as online direct marketing, affiliate marketing and how to use press releases to generate traffic to a website.