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As social media continues to develop and enrich our marketing lives, you have to wonder just how much the traditional PR campaign plays into our strategies. With the ever-changing face of online marketing, there are a few...
Category: Social Media
The Top 3 Social Media Guidelines for Your Company
April 23, 2013
You may have realized that your company needs a Facebook page, a LinkedIn page, and other social media accounts, but it’s also important to establish a company-wide social media policy when you establish those pages....
Promoted Tweets Based on Real-Time Signals
April 19, 2013
This week, Twitter rolled out their latest ad platform feature – keyword targeting in timelines. Advertisers can now target Promoted Tweets to users based on keywords in their latest Tweets and the Tweets they recently...
This week’s webinar with @MargieSchneider: How To Maximize Your Presence With Facebook’s Recent Changes
April 16, 2013
Facebook is constantly changing, and it can be very hard to keep up. But, they’ve made a couple of recent changes that can make things easier and better for advertisers, if you know what to do. We’ll focus on creating a...
It’s time to update your Facebook fan page’s cover photo. How do I know this? Because last week Facebook actually relaxed its rules about the content of your Facebook cover image. As first reported by marketing guru Mari...