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Mar 1 RocketPlace eBay Conference, Orlando, FL

March 1, 2008

Ten Golden Rules CEO, Jay Berkowitz selected to make Closing Keynote Marketing Presentation at Conference for eBay Sellers
Presentation to Review Latest Web 2.0 Internet Marketing Ideas How to Market Yourself and Your Company To Maximize Website Traffic at the As Was Conference, Now Called RocketPlace, in Orlando, March 1, 2008
Orlando, FL – February 22, 2008 – The RocketPlace, a premier event where eBay sellers of all levels learn about Internet marketing ideas, and tools helping to grow their online sales and maximize website traffic, announced their closing keynote speaker, Founder and CEO of Ten Golden Rules, Jay Berkowitz. The event, set to run February 28 through March 1 at the Disney Yacht Club Resort at Walt Disney World, will share leading internet marketing presentations and strategies for doing business on eBay.
The internet is becoming the critical hub of all business communications. Online retail sales will rise to over $200 billion this year, Search Engine Marketing is on everyone’s lips and Google’s stock soared to over $700! Maximizing your website traffic has become a crucial part of commerce as we know it.
“We’re thrilled to have Jay be a part of our event,” explains As Was CEO, Debbie Levitt. “His knowledge and expertise in the areas of small business, online and offline marketing, internet advertising, and search engine marketing will be the perfect wrap-up of everything our attendees will learn during our conference.”
Internet Marketing Ideas Mr. Berkowitz Will Cover Include:
* How to improve your website so it shows up in Google searches
* What is Web 2.0? What are the opportunities for business?
* Search Engine Optimization Reviews
* What online business models are working, and not working today
* What is UGC? Twitter? GUS? Oovoo?
* Why is Facebook exploding in popularity?
* What’s a Long Tail and how can I get one?
* Who made $1 Million in Web 3.D?
* Market yourself and your business with Blogs, Podcasts and Web 2.0
* Internet marketing ideas to promote your website
With the changes eBay recently announced to feedback, detailed seller ratings (DSRs), and PowerSeller requirements, the focus is now on making sure that sellers give buyers a better experience. Sellers giving buyers a poor experience will find their items disadvantaged in search results as well as finding it harder to achieve PowerSeller status.
About As Was:
As Was is a full-service consulting firm specializing in branding, design, sales and marketing strategies, operations management, and training for eBay and online sellers. As Was has been making the world’s marketplace your marketplace since it was founded in April 1995, and has been an eBay Certified Service Provider since August 2004. For more information, please visit or call 520.204.1935.
About Jay Berkowtiz:
Jay Berkowitz is a dynamic communications expert and online marketing strategist. He has managed marketing departments for Fortune 500 brands: McDonald’s Restaurants and Coca-Cola, and has managed online and offline programs for AT&T, Sprint, and leading health and fitness website
Mr. Berkowitz is the Founder and CEO of , a strategic online marketing consulting business based in Boca Raton, Florida. Ten Golden Rules helps companies develop Internet marketing ideas that will maximize website traffic, and convert that traffic to sales. Mr. Berkowitz is the author of the highly regarded Ten Golden Rules of Internet Marketing Presentation. And he is the host of the weekly Ten Golden Rules of Internet Marketing Podcast, which is available on iTunes.