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The 7 P’s of Brand Positioning for Physicians


The Internet Marketing Club presents:

The 7 P’s of Brand Positioning for Physicians

by Matthew Ray Scott

Matthew Ray Scott, principal and creative director at FEED, is the Wednesday Webinar guest for this week, and we couldn’t be more excited! By attending this week’s webinar, physicians will learn how brand positioning can transform your practice into a brand that can achieve differentiation in the marketplace- with a distinctive philosophy, identity, and way of doing business. If you’re a physician or online marketing agency looking to tighten up your specific brand practices, this webinar is not to be missed!

About Matthew Ray Scott:

Matthew Ray Scott is a Principal + Creative Director at FEED. The Agency (FEED), a physician brand talent agency located in San Diego, California. He has more than 22 years of healthcare brand marketing experience as an executive for medical device companies and advertising agencies. Matthew’s entrepreneurial success story was featured in the best-selling book, Escape From The Cubicle Nation. Before starting his healthcare brand marketing career, Matthew served as an Army Officer- a Psychological Warfare Officer and a Medical Service Captain with the 82nd Airborne Division. Today, Matthew and his family can be found in San Diego, California or a vacation home near the Oregon Pinot Vineyards learning to become a gentlemen farmer. To learn more about FEED,