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What’s Your YouTube Strategy?

November 14, 2010

YouTube is continuously growing and evolving with the popularity of online videos. What’s your brand’s video and YouTube strategy? Video should absolutely be a part of your social media strategy as many would argue video is the way of the future.

Last summer YouTube announced it extended its video time limits from 10 minutes to 15 minutes. YouTube is now announcing its users are uploading over 35 hours of video per minute. Yes, per minute. That is up from their announcement last March of 24 hours of video uploaded per hour.

This growth is shown in the chart below from

Establishing a YouTube Channel for your brand and filming videos does not have to be an expensive production either. With such a large user base on YouTube, are you harnessing its power for your brand?