Over the last several years, you’ve probably heard the phrases location-based advertising, geo-fencing, or hyper-local advertising. But what does this mean for you and your business? In this article, we’ll take a...
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“Running a website and marketing campaign without analytics is like running at night with sunglasses on,” said Ten Golden Rules Founder and CEO Jay Berkowitz. “And whenever analytics is mentioned, the...
Remember how almost every marketer was talking about retargeting a couple of years ago? You would have thought it was the best thing since sliced bread. These days, marketers are still using retargeting to generate repeat...
We’re excited to announce that our summer intern, Matt Klimek, and Jay Berkowitz have launched their new book Matt the Intern’s Guide To Digital Marketing – What I learned during my summer...
It’s been a little while now, but One Channel for Youtube has taken full effect – don’t let your company be one of those struggling to compete in the wake of big change. Here are our top 3 tips for...