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Chicken and Egg Scenario – What comes first the job or the experience?


I am often asked “How do I get into Internet Marketing?”

It is a classic Chicken and Egg Scenario. What comes first – experience in the field or a job to get the experience??

The good news is that there are several ways to get experience today that didn’t exist in the past.

The best way to get experience is to do it yourself. There is no cost for putting up your own website or blog and generating some revenue through affiliate marketing, by selling info products or through AdSense. If you can show a potential client or employer that you know how to make money online – for real- you are way more employable than other candidates.

Freelance work is another great way to get relevant experience. Websites such as and are sites that connect companies looking for specialists with freelence specialists. We have used them for overflow situations and I have been very pleased with the quality of individuals we were able to hire.

Another great way to get practical experience is by volunteering. Volunteer for your local interactive marketing association or a local charity. I sit on the Board of several of these groups and we are always looking for people to build websites, post blogs, do web PR etc.

Good luck cracking the egg!