Gmail and AIM United
Today, Google announced their integration with AIM in the Gmail Chat interface. So, now those who use Gmail chat can also chat with their AIM “buddies” without leaving Gmail. Even the advanced features of Gmail chat, like chat history and automatic sorting of your buddies based on how much you chat with them, works across both systems.
We may find the metric for the amount of time visitors spend on your site increasing for Google with this integration. This post was provided by the official Google blog.