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Our CEO’s Top Internet Marketing Strategies for Small Businesses



Need a boost for your business? Recently, our CEO, Jay Berkowitz, did an interview with Barry Epstein on what small business owners need to know about marketing on the web. Here are Jay’s top tips for small businesses:

  • Follow the 4-second rule: within 4 seconds, someone who visits your website should be able to tell who you are and what you do.
  • Offer a U.V.P: a U.V.P., or Unique Value Proposition, offers visitors to your site a freebie in order to collect valuable information from them, such as an email address.
  • Use WordPress: WordPress offers a simple website setup – you can get your website up and running in 15 minutes, and can skip an expensive designer.

Want more tips on small business solutions for internet marketing? View the rest of Jay’s interview on our website. He’ll give you all of the details you need to make his top tips succeed, and offer additional information and advice for store owners on what is most important for success on the web.
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