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Say Goodbye to Facebook Reviews & Discussion Tabs

September 30, 2011
Jay

Facebook has announced as of October 31st, Reviews and Discussions tabs will be removed from Facebook Pages.


What is the reason for this?

Facebook explains this change is a way to make Facebook Pages better. This is their attempt to aid in making the management of your Page as effective as possible.

Additional details from Facebook include:

“We’ve found that the best way to encourage conversation and feedback is through posts and comments on your Wall. We’ve removed these tabs for now as we work on tools to help you moderate and filter content. Our goal is to help you manage everything from one powerful place. Stay tuned.”

I think this change is aligned with plans for Facebook Timeline for brands

What are your thoughts on this change? Will this affect your Facebook community strategy?