Welcome to the Ten Golden Rules Internet Marketing for Law Firms Podcast.
Join host Jay Berkowitz on an innovative journey through the world of digital marketing for the legal industry. With his expertise and passion, and world-class guests, Jay empowers legal professionals to thrive in the digital age.
Explore topics like Search Engine Optimization, Google advertising, Artificial intelligence, intake strategies, content marketing, and social media strategies. Jay’s practical advice and industry expertise equip legal professionals to navigate the online world. This podcast is your invaluable resource for unlocking your law firm’s full potential.
Get ready for an extraordinary adventure with Jay Berkowitz as your guide in the ever-changing realm of internet marketing for law firms. Your success story begins here!
Strategic planning becomes real when you begin the year with clarity, confidence, and a written roadmap you can follow. In this workshop, Ivy Slater and I share how to start the year with a powerful plan for marketing, sales, finance, and team development. Together, we break down how law firms […]
What struck me most in this TGR Live! Growth Strategies for Law Firms conference 2025 session was watching Mike Morse pull back the curtain on how he built one of the largest injury firms in America. Hearing him break down his journey in real time made me rethink what a […]
Success looks simple when all the right pieces finally lock into place. In this case study with Geoff McDonald of Geoff McDonald & Associates, we walk through how his firm built a system that now brings in more than 100 cases a month and even hit 200 in a single […]
It’s surprising how fast your business can grow once you understand how real marketing works, and that’s exactly what I unpack in my interview on Hector Santiesteban’s How to Scale a Business podcast. I share the behind-the-scenes lessons from McDonald’s, Coca-Cola, Sprint, and my early days at eDiets—back when most […]
The future of law isn’t coming, it’s already reshaping how firms operate. This past week I hosted the Ten Golden Rules webinar, Future-Ready Law Firms, featuring some of the brightest innovators in legal tech. Together, we explored how AI, automation, and smarter systems are transforming marketing, intake, and client experience. […]
How do you scale a law firm without losing control or yourself in the process? Rachel Steininger of Upward Acceleration and I dig into that question together, exploring what real operational clarity looks like when you’re building a law firm that runs on purpose, not panic. We talk through how […]
Most lawyers work hard to build wealth but rarely stop to plan how to keep it. Join me as I sit down with financial advisor Thuong Thien of Team Hewins to break down the four practical steps every attorney can use to take control of their money and future. She […]
Most lawyers try to outwork stress, but real growth comes from simple shifts in how you lead and show up. In this conversation with Kelly Lynn Adams of KLA Productions, I dive into her story of leaving corporate life to build a business around coaching, personal branding, and helping high […]
Over 90% of law firms are using AI, and I sit down with Jayanth “Jay” Madheswaran, the visionary founder and CEO of Eve, to uncover how his billion-dollar legal tech company is changing the game for plaintiff firms everywhere. Jay explains how Eve’s AI reads medical records, builds chronologies, drafts […]
Most law firms don’t realize the online strategies that worked last year may already be outdated. I break down the 7 hottest trends driving growth in 2025, from dominating Google’s new AI Overviews to building a brand that clicks at the top of local search. You’ll hear how short videos, […]
