According to SEMPO, the Search Engine Marketing Professionals Organization, US search engine marketing managers and their companies spent 9.4 billion dollars in 2006. When you compare “State of Search Engine Marketing...
With some advertisers spending more than $2.6 million for a 30-second commercial during Super Bowl XLI, companies are turning their advertising efforts online. Companies like Snickers, GoDaddy.com, and Nationwide Insurance,...
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The lust for links has been a self-defeating philosophy that each year has cost many online business operators thousands of dollars (per business) in lost sales. – Michael Martinez, “Overcoming the Heiro Effect in...
Just a friendly reminder that Yahoo Search Marketing on Monday February 5th is swithing to their New Ranking Model (By new Model, I mean really similar to the Adwords model). Yahoo Search has had many links on how to get...